I designed and led end-to-end social media campaigns that turned brand strategy into scroll-stopping creative. From audience research and content calendars to concepting platform-specific formats, I produced motion design and 3D visuals (Blender) and crafted cohesive storytelling that matched each brand’s voice. I also ran iterative A/B creative tests and coordinated with copywriters, product and marketing teams to keep every asset on-brand and performance-ready.

The result: campaigns that boosted engagement and organic reach while supporting commercial goals—stronger brand recall, higher click-through rates on promoted posts, and clearer paths to conversion. My process blends data-informed decisions with polished visual craft so the content not only looks distinct in feeds but delivers measurable business value.