For this project, I developed a comprehensive set of photorealistic 3D visuals for a whiskey stones product, optimized for both the brand’s website and major e-commerce platforms like Amazon. Utilizing Blender, I meticulously modeled each stone and its accompanying packaging, ensuring precise geometry and attention to detail. Texturing was executed in Substance Painter, employing PBR workflows to capture the nuanced surface characteristics of the stones and packaging materials.
To showcase the product effectively, I created high-resolution renders featuring clean white backgrounds for Amazon listings, as well as lifestyle scenes that place the whiskey stones in realistic settings, enhancing their appeal on the brand’s website. Additionally, I designed all necessary marketing materials for Amazon, including A+ content modules, infographics, and comparison charts, adhering to platform specifications to ensure optimal display and performance.
The final deliverables included a versatile asset library comprising static images, lifestyle visuals, and Amazon-optimized marketing content, all crafted to elevate the product’s online presence and drive customer engagement across multiple sales channels.
